Business
Communication

Business communication

About this module

In this experiential learning module on Business Communication, the learner takes on the role of a corporate communications specialist at Monarchy Technology, a firm that has designed and developed an AI-powered candidate assessment tool for Fortune 1000 organizations. The newest version of their application claims to increase diversity in hiring through a proprietary algorithm that collects and analyzes candidate data. However, Eidos Logistics, one of Monarchy’s largest clients, has recently compiled an analysis and found that diversity in hiring decreased when the application was used.

The learner enters the narrative as a new member of the corporate communications team tasked with investigating Eidos’s findings by gathering information from internal and external stakeholders. The learner will need to navigate the equity, diversity, and inclusion challenges facing the firm and ultimately, use their findings to update an executive audience on this developing situation.

Subject Matter Expert

The Ametros module was developed in collaboration with:
Robert Clapperton
Assistant Professor
Toronto Metropolitan University

Learning objectives

Throughout this learning module, the learner will:
  • Gather and analyze information
  • Adapt their communication style to suit their audience
  • Recognize how ethics influences communication
  • Understand the importance of equity, diversity, and inclusion

Skills experienced and assessed

  • Gathering information
  • Reading comprehension
  • Professional ethics
  • Emotional intelligence
  • Audience awareness
  • Awareness of EDI
  • Critical thinking

Learning outcome

The learner will experience the challenge of working on a project that has received attention from a company’s executive team. They will practice information gathering and communication skills within the context of a highly sensitive EDI-focused narrative.

Duration

The learning module will take learners 2 to 2.5 hours to complete.

Implementation options for higher education

Ametros modules can be easily integrated into an existing course or program via LTI 1.3.  Modules can be implemented in several ways including the following:

  1. The module can run asynchronously on-demand without instructor involvement.
  2. The module can run asynchronously with instructor involvement. The instructor can choose to provide additional student feedback at an interaction level.
  3. The module supports an optional instructor-graded assignment that is assessed using an easy-to-use, editable, integrated rubric. Feedback at the interaction level is optional for the instructor.